Freeview launches ‘Remember to Retune’ campaign

Posted July 28, 2009 - Press Releases

To encourage regular retuning to make sure viewers are receiving all Freeview channels and services available to them, Freeview is launching its ‘Remember to Retune’ campaign ahead of an upgrade of the Freeview service which will require viewers to retune on or after Wednesday 30 September this year.

All Freeview boxes, Freeview+ digital TV recorders and digital TVs will need to be retuned for viewers to carry on receiving all of the services available to them, including Five, ITV4 and BBC Radio stations. Without a retune on or after Wednesday 30 September, viewers will not be able to access these channels.

The retune will pave the way for Five to become as widely available on Freeview as the other terrestrial channels at digital television switchover*. For the convenience of viewers, technical preparations for future improvements to the Freeview service such as Freeview HD will also be made on Wednesday 30 September. Further details about the new Freeview HD service will be confirmed during the summer.

Ilse Howling, Managing Director of Freeview said: “Making Five universally available at the point of switchover is great news for viewers and just one of the benefits in the pipeline for Freeview.

“Many of our viewers regularly retune but we want to make sure everyone shares the benefits of our channels and services. In the same way you would regularly check tyre pressure and keep water levels topped up on a car, get into the habit of retuning your digital box, Freeview+ recorder or digital TV from time-to-time.

“It is a simple process and takes only a few minutes but anyone who needs further assistance will be able to visit a website to read guides on how to retune or phone an automated helpline for advice.”

The ‘Remember to Retune’ campaign will start in early September. On screen messages will appear on BBC channels, ITV, Channel 4 and Five, supported by press adverts reminding viewers of how to retune.

Viewers should first consult the manual for their digital box, digital TV recorder or digital TV for instructions on how to retune. If still unsure, they can either visit a website for step-by-step guides or call an automated helpline for further assistance.

* OFCOM requirement

More information on how to retune

Notes:

  1. The retune will affect homes with Freeview, Top Up TV or BT Vision equipment. Satellite, cable and analogue TV equipment is not affected.
  2. Five: Coverage of Five on Freeview (DTT) will increase from a projected 90% once the UK digital TV switchover is complete to 98.5%, the same as BBC One, BBC Two, ITV1 and Channel 4.
  3. ITV4: ITV4 will move to an alternative multiplex and viewers will need to retune their digital box, Freeview+ recorder or digital TV to continue to receive this service where available.

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