Last updated 26 October 2020

Digital UK Limited and DTV Services Limited (“Freeview”, “we“, “us“, and “ours“) makes use of cookies and similar tracking technologies when you:

  • access our “Digital Properties”, which include our website at www.freeview.co.uk, our Freeview mobile application, which may be accessed via your computer, tablet or mobile device, and our Freeview Play Service (including the Explore Freeview Play application) which may be accessed via your connected TV; and
  • use our Facebook, Twitter and other online consumer help channels (the "Advice Lines"), which you may use to find out more about or troubleshoot/report an issue with our Digital Properties.]

This Cookie Statement describes what cookies and tracking technologies we use and why. For information about how we process personal information, please refer to our Privacy Notice.

Contents

  1. What are cookies?
  2. What cookies do we use?
  3. How can I control cookies?
  4. How often will you update this Cookie Statement?
  5. Where can I get further information?

What are cookies?

Cookies are small data files that are placed on your device when you use applications or visit websites in order to remember information about your device. Cookies are widely used by website and application owners in order to make their digital properties work, or to work more efficiently, as well as to provide reporting information and serve more personalised content and advertising.

For the purposes of this statement, we use the terms "Cookie" and "Cookies" to describe cookies and other similar tracking technologies used to collect or store information on your device.

Examples of other tracking technologies include SDKs or pixels. Pixels, for example, are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Digital Properties. This allows us, for example, to monitor the traffic patterns of users from one page within our Digital Properties to another, to understand whether you have come to our Digital Properties from an online advertisement displayed on a third-party website or application, to improve site performance, and to measure the success of e-mail marketing campaigns. SDKs are coding provided by our partners that may be installed in our apps. SDKs help us understand how you use our apps and to collect certain information about your device and network you use to access it.

Cookies that we set are called “first party cookies”. Cookies that are set by third parties are called “third party cookies”. Third party Cookies enable third party features or functionality to be provided on or through our Digital Properties (e.g. like advertising, interactive content and analytics). The parties that set these third party Cookies can recognise your devices when it visits our Digital Properties and also when it visits certain other websites or applications.

In addition, Cookies that expire at the end of a browser session (normally when you close your browser) are called "session cookies". Cookies that are stored for longer are called "persistent" cookies.

What cookies do we use?

The Cookies in use on our Digital Properties and why we use them can be categorised as follows:

  1. Essential Cookies: these Cookies are strictly necessary to provide you with services available through our Digital Properties and to use some of their features, such as access to secure areas. These Cookies are also used to keep track of your use of our Digital Properties and to identify your user session.
  2. Functionality: these Cookies are used to enhance the functionality of our Digital Properties but are non-essential to their use. They allow us to remember the choices you have made, the region you are in and to customise the content on our Digital Properties for you. However, without these Cookies, certain functionality (like videos) may become unavailable.
  3. Performance/Analytics: these Cookies are used to measure the performance of our Digital Properties. These Cookies collect information such as the number of visitors to different pages of our Digital Properties, where visitors have come to the Digital Properties from, the technologies used to access them and the pages they visited. They help us to understand how our Digital Properties are being used to enable us to improve them.
  4. Advertising Cookies: These Cookies are used to make advertising more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.
  5. Personalisation Cookies: These Cookies are used to personalise the user experience, so we can provide targeted or recommended content to you. If you choose not to consent to these Cookies, we will not be able to provide you with personalised content that we think may be of interest to you.

Specifically, we use the following Cookies on our Digital Properties:

Freeview Website https://www.freeview.co.uk

Who serves them

 Type

Cloudflare - this Cookie is necessary for security purposes. See Cloudflare’s Privacy Policy for how it processes personal information.

Persistent

 

JSP - this Cookie is a general-purpose platform Cookie which is used to maintain the user’s state across page requests. See JSP's privacy policy for how it processes personal information.

Persistent

Postcode checker  - this Cookie is placed if you use our website to check your postcode and house name to find the channels that are available to you and to check the status of Freeview where you live. We need to use this Cookie to provide you with your search results.

Session

Hotjar - this Cookie ensures that website behaviour is attributed to the same user and endures 11 months. See Hotjar’s Privacy Policy for how it processes personal information.

Persistent

Digital UK – this Cookie is necessary to save your preferences for the Accessible TV Guide.

Persistent

Who serves them

 Type

Google Analytics Cookies - See Google’s Privacy Policy for how it processes personal information:

  • This Cookie helps to limit the amount of data recorded by Google and endures for 1 minute.
  • This Cookie helps us understand user interaction with the website.
  • This Cookie is used to analyse a user’s session and provide information for our analytics report.
  • This Cookie stores information on how a user uses the website and helps create an analytics report on the website functionality.
  • This Cookie is used for analytics purposes to track usage of the Accessible TV Guide and help improve the platform.

Persistent

 

Scorecard Research

Persistent

Who serves them  Type

Amazon Ad-System - this Cookie helps provide targeted advertising content. See Amazon’s Privacy Policy for how it processes personal information.

Persistent

Facebook Cookies - See Facebook’s Privacy Policy for how it processes personal information.

  • This Cookie is set by Facebook to deliver adverts on Facebook after a visit to this site.
  • This Cookie is set by Facebook to show relevant advertisements users and measure user interaction.

 

Persistent

Google Doubleclick - this Cookie helps us understand how a user uses the website and present adverts which are relevant for you. See Google’s Privacy Policy for how it processes personal information.

Persistent

NMPi Digital - this Cookie measures generic user behaviour on the website to better understand targeted advertising preferences. See NMPi Digital’s Privacy Policy for how it processes personal information.

Persistent

Piwik PRO - this Cookie stores information on what advertising a user may have seen before. See Piwik PRO’s Privacy Policy for how it processes personal information.

Persistent

Quantcast - this Cookie is used for collecting anonymised data to provide appropriate adverts. See Quantcast’s Privacy Policy for how it processes personal information.

Persistent

Quantserve - this Cookie tells us how users interact with the website. See Quantcast’s Privacy Policy for how it processes personal information.

Persistent

Twitter - this Cookie is used to integrate Twitter’s sharing function and store information on website usage. See Twitter’s Privacy Policy for how it processes personal information.

Persistent

Who serves them

 Type

Acquia Cookies - See Acquia's Privacy Policy for how it processes personal information:

 

  • These Cookies are set by Acquia for personalisation purposes to display targeted or recommended content to users.

Persistent

  • This Cookie is set by Acquia as a testing cookie to ensure the browser accepts Cookies

Session

 

Freeview Mobile App (iOS and Android)

Essential Cookies:

Who serves them

Type

Firebase – Crashlytics - this Cookie is a crash reporter that helps us track, prioritize, and fix stability issues. See Google's Privacy Policy for further information on how it processes personal data.

Persistent

Functionality Cookies:

Who serves them

Type

Freeview - Location Cookies:

  • If you allow location services, this Cookie allows us to temporarily access your current location to identify what content is relevant to your region.

Session

  • If you have initially allowed the location services, we are then able to use a Cookie to provide you with content that is relevant to your region, without accessing your current location.

Persistent

Performance/Analytics Cookies:

Who serves them

Type

Facebook - this Cookie is set by Facebook to measure user interaction. See Facebook’s Privacy Policy for further information on how it processes personal data.

Persistent

 

Firebase - Google Analytics for Firebase to track use of Mobile App for our internal analytics purposes and to improve the quality and relevance of our Mobile App. See Google's Privacy Policy for further information on how it processes personal data.

Persistent

 

Explore Freeview Play App (Connected TVs) including on Android TV and Amazon Fire TV

Essential Cookies:

Who serves them

Type

Freeview - this Cookie stores your TV region so Freeview can serve appropriate content in the app.

Persistent

Functionality Cookies:

Who serves them

Type

Freeview - this Cookie stores information to say that the Explore Freeview Play welcome message displayed when the app is first run should not be displayed again if the user has already watched the video or has opted not to watch the video.

Persistent

 

Performance/Analytics Cookies:

Who serves them

Type

Google Analytics - this Cookie tracks use of our app for internal analytics purposes and to improve the quality and relevance of our app. See Google’s Privacy Policy for how it processes personal information.

Persistent

 

How can I control Cookies?

You have the right to control non-essential Cookies. You can exercise your Cookie preferences via the cookie banners and privacy settings made available on our Digital Properties. You can also update your preferences:

  • on our website by revisiting your "cookie settings", using the link provided in the footer of our website; 
  • on your TV by visiting the "Help & Settings" area in the Explore Freeview Play App to remove  Explore Freeview Play cookies; and 
  • in our mobile app by visiting the ‘Settings’ section of your app and turning off Share Statistics.

You can also adjust your web browser controls to accept or refuse Cookies on your device.

If you choose to reject Cookies, you may still use our Digital Properties though your access to some functionality and areas of our website may be restricted. As the means by which you can refuse Cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information.

In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.

 

We may update this Cookie Statement from time to time in order to reflect, for example, changes to the Cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Statement regularly to stay informed about our use of Cookies and related technologies.

The date at the top of this Cookie Statement indicates when it was last updated.

 

Where can I get further information?

If you have any questions about our use of Cookies or other technologies, please email us at [email protected].