Exciting news for all of our foodies! Food Network UK today announced its on-air expansion from a four-hour programming block to all day, every day right here on Freeview. How good is that?. Set to start 20 July, our viewers will have the opportunity to watch more of their favourite Food Network UK programming on Channel 49.
Here is the press release they issued today:
LONDON, 11 July 2012 – The Freeview on-air expansion further extends Food Network UK’s footprint in the UK where it is also carried on Sky and Freesat, and strengthens the network’s position as the UK’s fastest growing lifestyle television channel.
Since its debut on Freeview in July 2011, Food Network UK has become a household name among viewers for its popular catalogue of food entertainment programming. Throughout the year, the channel was sampled by more than 11 million individuals with 3.3 million now tuning in each month.
“By expanding Food Network’s on-air presence, we are not only providing viewers with round-the-clock food and lifestyle programmes, but we also enrich and strengthen the overall value of our subscription-free offer,” said Guy North, Marketing Communications Director at Freeview.
Through a combination of bold, fun cooking shows and high energy entertainment appealing to men and women, Freeview viewers will soon enjoy an unmatched menu of food entertainment across the day, whetting their appetite with first-rate Food Network series from the U.S. like Diners, Drive-Ins and Dives, Man vs Food Nation, and Barefoot Contessa, plus originally commissioned UK programming such as Andy Bates Street Feasts and Reza, Spice Prince of India.
Nick Thorogood, Managing Director of Food Network Europe, Middle East and Africa (EMEA) added: “Today’s news is a testament to the quality of our programming and Food Network UK’s popularity and reputation amongst viewers. By extending our hours on this platform, all Freeview households will now be able to enjoy our great food entertainment all day, every day.”
Freeview currently serves more than 20 million homes, including nearly 11 million main set homes. (Source: BARB Establishment Survey, Q4 2011)
For information about this, visit Food Network UK .
We think this is great news – perfect for those midnight munchies! Enjoy!